Media Relations
The same team that expertly handles the press office for the NOA is available to assist clients in raising their own media profiles. We have a very strong grasp on the issues affecting outsourcing and not only respond very quickly to key stories and issues emerging in the press, but often set the press agenda. Due to our deep-seated expertise in the outsourcing industry, we are frequently contacted by broadcast, national and trade press for comment on or input into breaking stories or forthcoming supplements. Our media relations team uses the traditional set of media relations tools, in a very proactive and targeted way, to heighten profile and positive associations. We do features management, press releases, opinion placement and drafting, case study placement and drafting, white papers, research projects and news-jacking.
Please view here the NOA’s recent coverage and archive of press releases despatched.
If you are interested in receiving our weekly round-up of outsourcing related news, please send an email to: info@outgroup.co.uk.
Recent media relations projects undertaken include:
Luxoft Launch: Russian ITO company enters UK market
Location, Location, Location: Outsource and Offshore South Africa